The truth(s) in this article make me just a tad nuts 
SO much pretension. And the more it costs the better. And taking minutes to take a photo. It’s a friggin’ meal, people. I take photos of a lot of food I eat or cook. It’s done in seconds. I never stand up. Usually the bottom of the plate is cut off because I’m just sitting there. Arghhhhhhhhhhhhh 
The window to eat a perfect piece of sushi is three seconds.
Baloney. I defy anyone to prove three-second uni is better than five-second uni.
But what about three MINUTE uni?
You a supply the uni and I volunteer to prove you right.
What we need is a fried chicken nigiri. What’s not to like about chicken and rice?
I’m waiting for the unicorn colored nigiri, with activated charcoal rice, topped with matcha powder and fruity pebbels.
IG worthy indeed 
Bonus points if this is also a play on molecular gastronomy: the fruity pebbles taste like uni and the matcha powder tastes like corn.
I just need to inhale the foamy essence of this. #myagentsaysso
Sometimes I think the Japanese just make stuff up.