Pasadena - Denong Tea - Premium Pu-erh

Drove by this place on Arroyo Parkway last weekend; only two Yelp reviews (plus one that’s not recommended). Seems to be a store selling only Pu-erh tea and tea accessories - first store for the company in the US. According to the reviews, they also offer tastings.

Company website:

Yelp:
https://www.yelp.com/biz/denong-tea-pasadena

Yikes, love the idea for the shop, but I kinda doubt they’re going to last long at that location.

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I am puzzled by the company’s decision to open in Pasadena, especially along that stretch; would think other areas of the SGV might provide better visibility and traffic.

I’ll try to stop in, as I’m curious about the teas, though I’ve no experience with them.

…and much lower rents!

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Not SGV proper.

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I wonder if part of it is is changing demographics in that area? Maybe the mainlanders moving to the area want to shop at places in more upscale areas?

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Maybe, but I still think the more likely reason is that the business owner didn’t properly do their homework first.

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